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Witness Wildlife Like Never Before: Historic Castle Launches Pioneering New VR Experience on World Elephant Day

Where in Gloucestershire can visitors traverse frozen lands, plunge into the depths of the ocean, wander through the heart of lush jungles and see a herd of elephants up close?

On the joyous occasion of World Elephant Day, Sudeley Castle has announced the launch of its new Virtual Reality offering, in which visitors can experience the great beasts, and many other incredible creatures up close in a unique experience. The new feature forms part of the sensational new Animal Ark attraction, set amidst the majestic landscape of the castle grounds. The revolutionary new VR experience is poised to transport visitors to thrilling wildlife encounters across all corners of the globe, without having to leave Gloucestershire.

The Animal Ark attraction launched in June this year, and features over fifty life-size animal sculptures, along with an Augmented Reality trail that allows visitors to discover additional creatures via their phones. The brand-new VR experience forms part of Sudeley Castle’s mission to share inspiring wildlife encounters, and has been generously supported by AMPM and Breeze House who have provided the British-made and sustainably sourced wooden Ark that the attraction is housed in.

Guests will be captivated by creatures thanks to cutting-edge technology and the endorsement of renowned conservationist, Dr Jane Goodall.

Sudeley Castle’s Animal Ark embraces a pioneering vision of the attraction becoming the world’s first digital reserve, bridging the gap between humanity and nature through technology. Guests will be captivated by creatures thanks to cutting-edge technology and the endorsement of renowned conservationist, Dr Jane Goodall. The impressive experience has been designed to offer an extraordinary level of intimacy with the planet’s most enchanting creatures, and participants can expect to witness the ethereal flight of flamingos, feel the thrill of diving with sharks, and be humbled by the majestic presence of elephants, all within seconds of putting their VR headsets on.

Uniting entertainment and education, the experience not only fosters an appreciation for the natural world, but also encourages environmental consciousness and conservation efforts amongst users.

“We are incredibly proud to introduce this ground-breaking Virtual Reality experience as part of our Animal Ark attraction. We hope to provide an unforgettable journey that encourages love, respect, and understanding for our planet’s wildlife” said Mary Powys, head of the Animal Ark experience at Sudeley Castle.

Offering some insight into the wildlife adventures users can expect to go on, Sudeley Castle’s chatelaine Lady Ashcombe said, “My grandchildren and I have all tried the new VR experience and love it. I particularly enjoyed the submerged panoramic ocean-life views, and not to mention the giraffe walking overhead! This is surely the closest that one can get to a real Safari”.

Sudeley Castle’s Animal Ark VR experience accommodates visitors aged 5 and above, making it an ideal activity for families and wildlife enthusiasts alike. Each session lasts approximately 20 minutes, with tickets priced at £8 per person, with an exclusive discounted rate of £5 for those who purchase a full ticket to explore Sudeley Castle and its grounds. Tickets can be purchased on the day, at the castle’s Ticket Office.

Step into a world of wonders at Sudeley Castle’s Animal Ark and join the mission to protect the natural world, while enjoying an unforgettable virtual expedition you won’t find anywhere else.


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About Sudeley Castle

  • Sudeley Castle is located in Winchcombe in the heart of the Cotswolds
  • It is the only private castle in England to have a queen buried within its grounds –Katherine Parr, the last of Henry VIII’s six wives. Today visitors can explore the beautiful 15th century church where she lies entombed
  • Outside, the castle is surrounded by a breath-taking 1,200 acre estate and 10 award-winning gardens, the centrepiece being the Queen’s Garden
  • The Castle and gardens are currently open daily from 10:00 –16:30
  • Rated among the top attractions on TripAdvisor for ‘Things to do in the Cotswolds’, the castle rooms and exhibits contain many fascinating treasures, from ancient Roman times to the present day.

About Breeze House

Breeze House is the original creator of the thatched gazebo and remain the brand leaders. Their award-winning, sustainable gazebos are handcrafted in the UK. Breeze House was founded with the purpose of crafting quality garden gazebos where memories can be made, surrounded by nature, while in absolute luxury. Breeze House is delighted to have partnered with Sudeley Castle to provide three of their gazebos to enhance the Animal Ark experience. They have 12 showsites across the UK.

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